Sapiens, a brief history of the Global Sapiens Translations logo

Global Sapiens Translations started in 2017 as a long dream by our founder Alvaro Palmieri, a Venezuelan living in England since 2000, to lead a successful translation agency in the UK. He drew inspiration from his love of languages and from reading a inspiring book: Sapiens, a Brief History of Humankind, by Yuval Noah Harari in the summer of 2017. After working as a free-lance translator since graduating from translation school, Alvaro decided, that a Homo Sapiens could only make a difference if he sets out to help other Homo Sapiens reach common goals. After all, we humans got to this point not by chance, nor by the grace of an almighty deity but by working in cooperation and coordinating efforts. We survived the glaciations era by cooperating with each other and achieving things together. So the mission started to create a translation agency that over time, worked as an intellectual property company that served not just the UK, but the whole world. That's how the name was chosen: Global Sapiens Translations Ltd was founded in England on 22 September 2017. But in order to launch properly, the company needed a logo, one that could encapsulate knowledge, cooperation, and, above all, show our human side. Alvaro got in contact with Nuno Curado, a graphic designer based in Peterborough and Lisbon, to help with the creation of the company's stationary, with special emphasis in coming up with an original logo. It was after seeing  the first two samples (and not agreeing) that Alvaro doodled the face of a human being on the drawing app of his Iphone. The eyes, the nose and the mouth of this human appeared to replicate letters, Alvaro thought, what better way to represent the name of the company than to connect it with human features, talk about an anthropomorphic logo! So the mission was set, the face of a Human, circled by rings of colour representing Language, Knowledge and a Sense of togetherness. The right eye represents the G, the nose represents an S (doubling up for the left eye) and the mouth represents the "T". Today the logo has been simplified and stylized to make this very fact more obvious: Global Sapiens Translations as a human venture, led by humans. And we will translate anything, as long as it's human. Today, GST Provides translation and interpretation services in Peterborough, covering all EU languages and providing interpretation services in all of the UK, the EU, Latin America and the USA.